Marketing and Content Executive

Overall Purpose of the Role

We require an enthusiastic marketing executive to help support the marketing strategy to help drive results across the business.

The role offers a great opportunity for someone with a passion for marketing, both digital and offline, to develop a career at a top 200 law firm.

Job Context

At our Manchester based legal firm we are looking to recruit a marketing executive and content writer who can work independently on sourcing and researching topics, as well as creating and uploading new content for our brand and website.

You will be working closely with other members of the marketing team in a dynamic and fast-paced environment.

In this role you will spend your days creating high quality content for blog articles, press releases, service and product pages, social media posts and content for other marketing collateral such as adverts, brochures and flyers.

Job Knowledge, Skills & Experience

In addition to possessing excellent overall writing skills, high accuracy and a great attention to detail are a must.

With impeccable spelling and grammar, you must be able to create engaging and relevant content with confidence and work towards strict deadlines.

In addition to this, you should be able to:

  • Use Microsoft Office programs such as Word, Excel and Outlook with ease
  • Use Google Analytics and similar tools to track and report on the effectiveness of your articles and content pieces
  • Research and analyse your topics thoroughly
  • Find unique viewpoints on often discussed topics
  • Understand the basics of how consumers interact with your content and what motivates them to read and engage with your content

Ideally, you would have experience with:

  • Using WordPress for the purpose of uploading, styling and publishing articles
  • Proficient understanding of Adobe.
  • Experience of delivering video is an advantage.
  • Using social media channels for business purposes including uploading and promoting articles
  • Keyword research for the purpose of writing SEO friendly content
  • Targeting SEO keywords within your content pieces accurately

The ideal candidate will have a great passion for writing and is eager to learn more about the legal industry and the services we offer as a business.

You can apply for this position by sending your CV and cover letter to recruitment@awhsolicitors.co.uk